For over 100 years Chicago’s store window displays have made the holidays brighter. But this window display was designed to bring joy to more than the shoppers downtown. 

In partnership with The Night Ministry, Havas developed The Donation Display to encourage people to take a moment to help those who are experiencing homelessness in our city. Through a QR code, passersby were able to donate directly to The Night Ministry. We also provided a drop-off box inside our lobby for people to donate coats, hats, gloves, and other winter clothing items and essentials while holiday shopping.